Airo (meetairo.com)

Framework: NEPQ Consequence Question "That's what people said about Google in 2004. Let me ask you this — when's the last time YOU personally asked ChatGPT for a recommendation instead of Googling it? [pause] Right. Your customers are doing the same thing. 5.2 billion AI queries per day, growing 3x faster than Google. The question isn't whether it matters — it's whether you'll be visible when it does."

Framework: CLOSER Label + Hell Island "That's exactly why you need this. You've invested heavily in Google rankings — and those DO feed Perplexity. But ChatGPT and Claude use training data, not live search. Gemini uses Google ecosystem signals. Each platform has different ranking factors. You could rank #1 on Google and be completely invisible on ChatGPT."

Framework: Les Dane — Break to smallest unit "That's less than $3 per day. If AI is directing even ONE potential customer per month to your competitor instead of you — and that customer is worth $500, $1,000, $5,000 — you're losing that every month you don't have visibility. The question isn't whether $79 is worth it. The question is: how much is AI-driven invisibility costing you right now?"

Framework: CLOSER — Sell the vacation "You absolutely can. For one query, one platform, one point in time — that works. But AI responses change constantly. Competitors shift weekly. 6 platforms, each with different outputs. Airo tracks 100 prompts across all 6, every day, automatically. It's the difference between checking the weather once and having a weather station."

Framework: NEPQ Calendar Statement "Of course. What specifically would you want to think through? [pause] ... Got it. Based on what you've shared — competitors showing up on AI, needing a GEO strategy — would waiting another month help or hurt? The trial is 7 days, no credit card. The risk of trying is zero. The risk of waiting is another month of invisible losses."

Framework: CLOSER — Reinforce + reframe "Most common thing we hear. The Action Center prioritizes by impact AND effort. Some fixes take 15 minutes — updating your GBP, adding schema markup. You don't need to do everything at once. Even one fix per week moves the needle. The alternative is staying blind."